If your kids love playing video games, they’re going to love California’s Great America new Mass Effect attraction. Based on the popular video game of the same name, Mass Effect New Earth is a 4D motion ride that puts park-goers into Mass Effect’s universe and lets them experience what’s it’s like to be inside a video game.
Creating Massive Effects
To create the new attraction, Cedar Fair (Great America’s parent company) worked with video game makers Electronic Arts, developer Bioware and show producer 3D Live to bring the game to life. The ride features all new visuals from the Mass Effect world and are showcased in 4D.
The 4D “holographic experience” is tucked inside of the Action Theater, a huge show building that previously housed the Days of Thunder and Happy Feet: Mumble’s Wild Ride attractions.
For the Mass Effect show, the theater has been completely overhauled - it now features the world’s largest and highest resolution 3D LED screen, 4K resolution and more than 8 million pixels. There’s also a brand new state-of-the-art sound system, while other physical effects such as scents and water are used to enhance the experience.
Truly, Out of This World
As riders enter the theater, they find a seat and are introduced to the ride host, a live performer who acts as a pilot for the spaceship. Once everyone has their “safety goggles” (read: 3D glasses) on, the journey begins. It’s an amazingly immersive experience and truly, out of this world.
Riders get to take in the breath-taking sights of space travel and new worlds. EA and Bioware’s team have done a great job of capturing the Mass Effect feel, the live performer also helps sell the realism as he interacts with the experience and other Mass Effect characters. For both video gamers and park goers, it’s great fun - and for parents of younger children, beware, also a tad scary.
“Partnering with a world-wide gaming leader like EA will enable us to build an incredible user experience for our guests,” said California’s Great America Vice President and General Manager Raul Rehnborg. “This combination of technology and creative videogame content is sure to usher in a new wave of entertainment innovation in amusement parks.”